Campaign: LinkedIn Jedi

Agency: Gryffin Media / Role: Research, Copywriter, Editor (Design)

LinkedIn is a seamless platform that connects the social to the professional. Individuals and businesses can use to create valuable industry connections, build their brand, and even gather leads. Created in partnership with a B2B client, How to Become a LinkedIn Jedi is an actionable, comprehensive guide to harnessing this networking force.

Linkedin Jedi was the second in our “How to Become…” social influencer series, providing playful, pop culture-rich graphics designed to help individuals and brands market themselves across the top trending social networks. The infographic was leveraged for blogger and media outreach during a large-scale link-earning campaign, and was featured on sites such as: